International communication and technology specialization
ApplyDocumentationThe International communication and technology specialization in a few lines
The Master’s program aims to activate the multilingual and intercultural expertise acquired in the pre-Master’s program in various professional environments.
ISIT graduates have a strong general culture, are agile in an international environment, have a solid understanding of intercultural issues, and are able to grasp the complexity of globalized organizations and activities.
This Master’s degree is recognized by ISIT-Efrei Paris and allows students to become digital communication managers in an intercultural and multilingual context.
Educational objectives
- To train experts in digital transformation
- To favour an intercultural approach
- To manage digital projects with an international dimension
Operational skills acquired at the end of the specialization
- Develop an international digital strategy
- Lead and federate a community on social networks
- Produce effective multimedia content
- Adapting deliverables to different cultures
- Referencing a website, optimizing SEO
- Manage SEA campaigns
- Leading an intercultural project from a set of specifications
Courses
Year 5
SOFT SKILLS
- Develop your Intercultural Intelligence
- Website translation- B languages
- Lecture
- Web Editing Techniques
- Digital Law
- Research Methodology
- Interculturalism & Research
MANAGEMENT
- Strategic Marketing
- Digital Strategy
- Community management
- Project Management
5ème année
SOFT SKILLS
- Lectures
- Digital Law
- User Behavior: a Psychological, Sociological & Cultural Approach
- Web & Cultures / Web Project Workshop
- Organisation visuelle de l’information
- Visual Organization of Information
- Interculturalism & Research
- Oral Defenses
MANAGEMENT
- Social media management
- Growth Hacking
- SEO/SEA
- Analytics
- Project Management
- Organization & Business Management
- AIntercultural & International Approach to Digital Transformation
- Design Thinking & Creativity
- CSR
- Mentored projects
Double degree
This Master offers a double degree ISIT-EFREI.
Founded in 1936, Efrei is the leading school for digital technology and innovation. Thanks to its technological DNA, Efrei trains digital experts through short programs, from Bac+2 to Bac+5, recognized by the State, covering a field extending to Cybersecurity and Digital Marketing, including Data management. Since January 2022, Isit and Efrei have been associated with the Université Panthéon-Assas
Careers
Professionalization
Work-study program over the 2 years (apprenticeship contract or professional contract)
Various organizations (CAC 40 companies, SMEs, start-ups, unicorns, NGOs…) that operate in a wide range of sectors (industry, services…) call on ISIT and Efrei graduates because they know that these two schools offer innovative training in line with market demands
Type of position
- International communication manager
- International content manager
- Social media manager
- Digital communication manager
- Digital transformation manager
- SEO/SEA manager
- Traffic manager